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Ryan Mathews
 
1. Mito De LA Excelencia: Los Consumidores En Esta Etapa De Cambio Permanente No Estan Recibiendo Lo Que Realmente Esperan
ISBN: 8495787202 - Hardcover - List Price: $21.95
Publisher: Empresa Activa - Published Date: 10/01/2002 - Hardcover
Author: Ryan Mathews
Author: Fred Crawford

2. Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything
ISBN: 0609810014 - Paperback - List Price: $15.95
Publisher: Random House Inc - Published Date: 05/01/2003 - Paperback
Author: Frederick A. Crawford
Author: Ryan Mathews

3. What's Your Story?: Storytelling to Move Markets, Audiences, People, and Brands
ISBN: 0132277425 - Hardcover - List Price: $24.99
Publisher: Financial Times Management - Published Date: 08/24/2007 - Hardcover
Author: Watts Wacker
Author: Ryan Mathews

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