AddALL.com - International Marketing (The Mcgraw-Hill/Irwin Series in Marketing) 0071111026 9780071111027

Don't forget to bookmark this web site !!

Used & Out of Print Books | Contact us | Home

Browse and Compare Price at 40+ Sites and 20,000+ Stores!!

Find more info., search and price compare for
International Marketing (The Mcgraw-Hill/Irwin Series in Marketing)
by Philip R Cateora ; John L Graham
Binding: Hardcover, 12 edition, 697 pages
Publisher: McGraw-Hill Companies
ISBN 10: 0071111026
ISBN 13: 9780071111027
Click here to search for this book and compare price at 40+ bookstores with AddALL.com!

If you cannot find this book in our new and in print search, be sure to try our used and out of print search too!

Book Description:
Cateora and Graham's 'International Marketing' is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 13th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.

Shipping Destination:
State: (US only)
Display in:
Search by:


Searching for Out of Print Books? [Click Here]

[ For web hosting, AddALL recommend Liquidweb]