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Perfecting Your Pitch: 10 Proven Strategies For Winning The Clients Everyone Wants
by Nancy Michaels
Binding: Paperback, 252 pages
Publisher: Career Press
Weight: 0.8 pound
Dimension: H: 0.6 x L: 8.9 x W: 5.9 inches
ISBN 10: 1564147770
ISBN 13: 9781564147776
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Book Description:
In Perfecting Your Pitch, Nancy Michaels demonstrates step-by-step how to close the deal of a lifetime by making the pitch of a lifetime. Her 10 proven strategies show readers how to execute their pitch by following each phase of new business development: preparation, presentation, and post-pitch follow-up. Perfecting Your Pitch offers inspiring stories, real-life examples, and proven strategies in each phase of business development. It breaks down the process of building business into easy steps, including: Before: * Identifying ideal prospects. * Reaching top-level people within a prospect's company. * Seeing and being seen in the prospect's network. * Cultivating relationships with potential allies. During: * Showcasing your expertise. * Submitting an outstanding proposal. * Anticipating questions and concerns. After: * Persistently following-up with prospects while maintaining their respect. * Applying creative marketing in all areas. * Turning all clients into advocates (taking the testimonial one giant step forward).

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