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Perfecting Your Pitch: 10 Proven Strategies For Winning The Clients Everyone Wants
by Nancy Michaels
Binding: Paperback, 252 pages
Publisher: Career Press
Weight: 0.8 pound
Dimension: H: 0.6 x L: 8.9 x W: 5.9 inches
ISBN 10: 1564147770
ISBN 13: 9781564147776
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Book Description:
In Perfecting Your Pitch, Nancy Michaels demonstrates step by step how to close the deal of a lifetime by making the pitch of a lifetime. Her 10 proven strategies show readers how to execute their pitch by following each phase of new business development: preparation, presentation, and post pitch follow up. Perfecting Your Pitch offers inspiring stories, real life examples, and proven strategies in each phase of business development. It breaks down the process of building business into easy steps, including: Before: Identifying ideal prospects. Reaching top level people within a prospect's company. Seeing and being seen in the prospect's network. Cultivating relationships with potential allies. During: Showcasing your expertise. Submitting an outstanding proposal. Anticipating questions and concerns. After: Persistently following up with prospects while maintaining their respect. Applying creative marketing in all areas. Turning all clients into advocates (taking the testimonial one giant step forward).

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