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Sex, Leadership And Rock N' Roll: Leadership Lessons from the Academy of Rock
by Peter Cook
Binding: Paperback, 208 pages
Publisher: Crown House Publishing
Weight: 0.88 pound
Dimension: H: 0.87 x L: 9.06 x W: 6.14 inches
ISBN 10: 1845900162
ISBN 13: 9781845900168
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Book Description:
At last, a book that cuts through the jargon of leadership and personal development. It offers a real world source of inspiration and provocation in areas such as: creativity, innovation, relationships, motivation, leadership, high performance, learning and reinvention. The unique approach springs from the mix of leading edge concepts with the wisdom of the street in the form of rock music. This is served up in a quirky, challenging but intelligent way. Peter Cook has skillfully synthesized these diverse viewpoints using his background, both as a business academic, MBA graduate and tutor, strategy consultant and thought leader as well as a musician, writing and performing music, in rock bands. The book examines the issues using the analogy of 'Sex, Drugs and Rock n Roll' rather than the language of prophets, consultants and gurus. In this context, the letters MBA stand for 'Management By Attitude.' Let there be Rock n Roll Leadership!

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