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MikesBikes Intro
by O C Ferrell
Binding: CD-ROM, 5 edition
Publisher: McGraw-Hill/Irwin
Weight: 10
Dimension: H: 0.5 x L: 9.2 x W: 6 inches
ISBN 10: 0073230111
ISBN 13: 9780073230115
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Book Description:
Mike s Bikes Intro is a simulation suited for courses in strategy or where knowledge of other functions is warranted. This simulation can be used two ways, via a CD or through the Internet. This dynamic simulation allows students to make decisions regarding different functions like strategy, marketing, operations management, accounting, finance, product development, team dynamics, and economics.

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