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Competitive Intelligence: A Framework for Web-based Analysis and Decision Making
by Conor Vibert
Binding: Hardcover, 1 edition, 264 pages
Publisher: South-Western Educational Pub
List Price: USD $34.95
Weight: 109
Dimension: H: 0.75 x L: 9.24 x W: 0.5 inches
ISBN 10: 032420325X
ISBN 13: 9780324203257
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Book Description:
Managers constantly face uncertainty as they attempt to make decisions in a complex and competitive environment. In Competitive Intelligence: A Framework for Web Based Analysis and Decision Making, Conor Vibert gives the research professional a complete and reliable framework for collecting and analyzing information that will give managers confidence in any situation. Competitive Intelligence uniquely introduces the study of organizational tyeory and strategy into the competitive intelligence process to improve the effectiveness of comopetitive intelligence programs. Using Vibert's research missions, Internet search and analysis toos, and the analytical framework, researchers will have all they need to run an effective knowledge management program in an organization.

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