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Post-Fandom and the Millennial Blues: The Transformation of Soccer Culture
by Steve Redhead
Binding: Hardcover, 176 pages
Publisher: Routledge
List Price: USD $160.00
Weight: 97
Dimension: H: 0.75 x L: 8.9 x W: 0.46 inches
ISBN 10: 0415115272
ISBN 13: 9780415115278
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Book Description:
Soccer fandom has traditionally been seen as an important part of adolescent, generally male, identity making. In this timely and important contribution to the field of popular cultural studies, Steve Redhead looks at the way youth culture is being reshaped by media culture in its various aspects at the end of the millennium. He looks at 'post fandom', the style conscious shifting allegiences heavily influenced by advertising and popular music at the globalization and mediaization of sports culture through such events as the World Cup staged in America in 1994 and at the complicated relations between football and the law reflected in the public obsession with so called soccer hooliganism at a time when the phenomena concerned seemed to be dying away.

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