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Career Award in Travel and Tourism: Standard Level (Cambridge International Examinations)
by Ann Rowe ; John D Smith ; Fiona Borein
Binding: Paperback, 206 pages
Publisher: Cambridge University Press
List Price: USD $32.00
Weight: 106
Dimension: H: 0.48 x L: 9.53 x W: 0.75 inches
ISBN 10: 052189235X
ISBN 13: 9780521892353
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Book Description:
Travel and Tourism has been written to match the requirements of the Cambridge International Examinations (CIE) Career Award in Travel and Tourism: Standard Level. It is endorsed by CIE. Topics covered in the book include the travel and tourism industries, worldwide destinations, customer care, marketing and promotions, travel organisation and visitor services. The book combines case study materials with a practical approach to preparing for external assessments. It provides students with the skills and knowledge they need to work effectively in a fast changing environment.

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