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Planning and Decision Making (Business)
by Open Learning Foundation ; L Smith
Binding: Paperback, illustrated edition edition, 300 pages
Publisher: Blackwell Publishers
Weight: 1.72 pound
Dimension: H: 0.75 x L: 11.57 x W: 0.52 inches
ISBN 10: 0631196757
ISBN 13: 9780631196754
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Book Description:
Planning and Decision Making has been developed to give the student the underpinning knowledge, understanding and skills for the core module in the new BTEC HNC/HND in Business Studies. The workbook looks at organizational planning and decision processes and the constraints and uncertainties within which they take place. From objective setting to SWOT analysis it gives the student a framework for applying techniques as an aid to decision making and contingency planning in every business activity from marketing to finance. The workbook is divided into three main sections:The planning framework, from organizational plans to individual objectives.Decision making, including decision making techniques and processes.Contingency planning, spanning the preparation and evaluation of contingency plans and coping with risk.Packed with examples from real business, self assessment exercises, assignments and task based activities, the workbook will be essential for all those taking the new BTEC Higher Nationals.


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