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Doing Business with the New Japan: Succeeding in America's Richest International Market
by James Day Hodgson
Binding: Paperback, 2 edition, 248 pages
Publisher: Rowman & Littlefield Publishers, Inc.
Weight: 0.8 pound
Dimension: H: 1 x L: 8.7 x W: 5.9 inches
ISBN 10: 074255533X
ISBN 13: 9780742555334
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Book Description:
The recent focus on China's boom has obscured the fact that Japan is once again on the rise. How do we manage our growing, and crucial, interdependence? The answer is the legions of Japanese and American managers and officials involved in the day-to-day and face-to-face negotiations that drive commerce. In this invaluable book, three leading experts pool their decades of experience to provide a pragmatic guide for Westerners doing business in Japan. The authors explain Japanese culture and negotiating techniques and provide practical advice on conducting effective meetings with Japanese clients.


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