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Direct Mail Pal--Canada: A Direct Mail Production Handbook Serving the Informational Needs of the Canadian Direct Mail Industry
by T J Tedesco; John Leonard; David Engel
Binding: Paperback, 310 pages
Publisher: Graphic Arts Technical Fndtn
Weight: 0.65 pound
Dimension: H: 0.7 x L: 7.8 x W: 5 inches
ISBN 10: 0883625431
ISBN 13: 9780883625439
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Book Description:
Thorough exploration of direct mail includes fifty concise, informative chapters and twenty-four appendices exploring this powerful marketing tool used by companies of all specialties and sizes, specifically geared toward those companies working with Canadian postal rules and regulations.

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