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Bigwig Briefs: Online Advertising - Industry Experts Reveal the Secrets to Profitable Online Advertising
by Bigwig Briefs Staff ; Aspatore Books Staff
Binding: Paperback, 124 pages
Publisher: Aspatore Books
List Price: USD $14.95
Weight: 26
Dimension: H: 0.75 x L: 7.98 x W: 0.48 inches
ISBN 10: 1587620162
ISBN 13: 9781587620164
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Book Description:
Bigwig Briefs: Online Advertising includes knowledge excerpts from some of the leading marketing and advertising executives in the world from companies such as Doubleclick, 24/7 Media, Advertising.com, Microstrategy, MyPoints, Viant and more. These highly acclaimed executives explain the secrets behind strategic planning, implementing, and maximizing your online advertising dollars. Bigwig Briefs: Online Advertising contains the best advice ever given in one place and is a must read for anyone involved in the marketing, advertising, or public relations world.

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